Friday Final Nationals: Two ESPN Networks Lead Prime Time Among Young Adults

CBS led the first Friday night of the May sweeps period in total viewers (7.37 million) and adults 25-54 (1.3 rating/5 share).
ESPN won the night in adults 18-34 (approx. 0.9 rating) outright with “2017 NBA Playoff” doubleheader of Boston-Chicago Game 6 (2.22 million viewers, 0.88 adults 18-49 rating, 0.91 adults 18-34 rating) followed by L.A. Clippers-Utah Game 6 (2.84 million viewers, 1.12 adults 18-49 rating, 1.12 adults 18-34 rating).
It was a close battle between ESPN and its sister network ESPN2 for adults 18-49 leadership, each earning an approximate 0.9 rating on the night. ESPN2 had aired the second and third rounds of the “2017 NFL Draft” (2.21 million viewers, 0.90 adults 18-49 rating, 0.74 adults 18-34 rating), relatively even from last year’s ESPN2 Friday telecast. NFL Network’s coverage (1.57 million viewers, 0.62 adults 18-49 rating, 0.50 adults 18-34 rating) increased by 15 percent in total viewers from one year ago (1.37 million on Apr. 29, 2016)
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* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.

Friday, April 28, 2017

PROGRAM
AFF*
CVG*
(PCT)
HH/Share
Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11
Network Average
1.7/3

2535

0.3/2

0.6/2

0.8/3
8:00
The Toy Box
253

93

1.7/3

2600

0.3/2

0.6/3

0.8/3
9:00
Let It Fall: Los Angeles 1982-1992 (s)
252

93

1.7/3

2502

0.3/1

0.6/2

0.8/3

PROGRAM
AFF*
CVG*
(PCT)
HH/Share
Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11
Network Average
4.7/9

7370

0.5/3

0.8/4

1.3/5
8:00
Undercover Boss
253

93

3.4/7

5313

0.5/3

0.8/4

1.1/4
9:00
Hawaii Five-0
253

93

5.1/10

8057

0.5/3

0.9/4

1.5/5
10:00
Blue Bloods
253

93

5.6/11

8740

0.4/2

0.8/3

1.4/5

PROGRAM
AFF*
CVG*
(PCT)
HH/Share
Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11
Network Average
2.7/5

3859

0.4/2

0.8/3

1.1/4
8:00
First Dates
245

93

2.3/5

3239

0.4/2

0.7/3

0.9/4
9:00
Dateline NBC
245

93

2.9/6

4170

0.4/2

0.8/3

1.1/4

PROGRAM
AFF*
CVG*
(PCT)
HH/Share
Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11
Network Average
1.6/3

2411

0.3/2

0.5/2

0.6/2
8:00
Rosewood (f)
258

93

2.0/4

2957

0.3/2

0.5/3

0.7/3
9:01
Lethal Weapon (r)
255

93

1.2/2

1847

0.2/1

0.4/2

0.5/2

PROGRAM
AFF*
CVG*
(PCT)
HH/Share
Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-10
Network Average
0.5/1

818

0.2/1

0.2/1

0.3/1
8:00
The Originals
247

90

0.6/1

955

0.2/1

0.3/1

0.4/1
9:00
Reign
247

90

0.4/1

682

0.1/1

0.2/1

0.2/1

PROGRAM
HH/Share
Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11
Network Average
1.0/2

1697

0.6/2

7:00
La Rosa de Guadalupe
0.8/2

1343

0.4/2

8:00
Los Mas Bellos de People
0.7/1

1181

0.4/2

9:00
Vino el Amor
1.2/2

2061

0.7/3

10:02
La Piloto
1.0/2

1840

0.6/3

PROGRAM
HH/Share
Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11
Network Average
0.6/1

1059

0.4/2

7:00
Moisés y Los Diez Mandamientos (r)
0.3/1

489

0.2/1

7:55
Moisés y Los Diez Mandamientos (thru 10:00)
0.6/1

1045

0.4/2

PROGRAM
HH/Share
Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11
Network Average (preliminary)
0.6/1

1003

0.3/2

0.4/2

8:00
La Doña (preliminary)
0.7/1

1232

0.3/2

0.4/2

9:00
Guerra de Idolos (preliminary)
0.5/1

809

0.3/1

0.3/1

10:00
El Capo (preliminary)
0.5/1

967

0.3/2

0.4/1

Note: All of this date’s Telemundo data are based on preliminary figures.
Sub-Demo Breakdowns – Friday 4/28/17

“The Toy Box” (ABC)Women 18-34: 0.4/3Men 18-34: 0.2/2Women 18-49: 0.7/3Men 18-49: 0.4/2
“Let It Fall: Los Angeles 1982-1992” (ABC)Women 18-34: 0.3/2Men 18-34: 0.2/1Women 18-49: 0.7/3Men 18-49: 0.5/2
“Undercover Boss” (CBS)Women 18-34: 0.6/4Men 18-34: 0.4/2Women 18-49: 0.9/4Men 18-49: 0.7/3
“Hawaii Five-0” (CBS)Women 18-34: 0.6/4Men 18-34: 0.4/2Women 18-49: 1.2/5Men 18-49: 0.7/3
“Blue Bloods” (CBS)Women 18-34: 0.5/3Men 18-34: 0.3/2Women 18-49: 1.0/4Men 18-49: 0.6/3
“First Dates” (NBC)Women 18-34: 0.5/3Men 18-34: 0.3/2Women 18-49: 0.8/4Men 18-49: 0.5/2
“Dateline NBC” (NBC)Women 18-34: 0.5/3Men 18-34: 0.3/2Women 18-49: 1.1/4Men 18-49: 0.6/3
“Rosewood” (Fox)Women 18-34: 0.4/2Men 18-34: 0.3/2Women 18-49: 0.7/3Men 18-49: 0.4/2
“The Originals” (CW)Women 18-34: 0.3/2Men 18-34: 0.2/1Women 18-49: 0.4/2Men 18-49: 0.2/1
“Reign” (CW)Women 18-34: 0.2/1Men 18-34: 0.1/0Women 18-49: 0.2/1Men 18-49: 0.1/1

Cable Rankings – Friday 4/28/17
What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Friday, April 28:
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* Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49)
V-No.*
D-No.*
Program
Net
Start
Dur
Vwrs*
A1849
55
54
LIVE PD AC
A&E
8:00 PM
60
576
0.18
17
7
LIVE PD
A&E
9:00 PM
180
1282
0.44
49
19
KING OF THE HILL
ADSM
8:00 PM
30
672
0.26
52
24
AMERICAN DAD
ADSM
8:30 PM
30
633
0.25
38
12
CLEVELAND SHOW
ADSM
9:00 PM
30
779
0.34
31
8
AMERICAN DAD
ADSM
9:30 PM
30
901
0.41
27
6
BOB’S BURGERS
ADSM
10:00 PM
30
1027
0.45
25
5
BOB’S BURGERS
ADSM
10:30 PM
30
1068
0.48
62
57
BACK-TO-BACK FRIDAYS: FORREST GUMP
AMC
7:00 PM
180
548
0.17
61
54
BACK-TO-BACK FRIDAYS: FORREST GUMP
AMC
10:00 PM
180
551
0.18
75
68
TANKED
APL
10:00 PM
60
442
0.16
83
79
BRAVO MOVIE: FRIENDS WITH BENEFITS
BRAVO
8:30 PM
150
345
0.14
95
79
COMEDY CENTRAL STAND-UP: KEVIN HART: SERIOUSLY FUNNY
CMDY
8:00 PM
60
312
0.14
100
88
COMEDY CENTRAL MOVIE: THE WEDDING RINGER
CMDY
9:00 PM
135
243
0.13
79
95
SHARK TANK
CNBC
10:00 PM
60
374
0.12
30
52
ANDERSON COOPER 360
CNN
8:00 PM
60
912
0.19
44
75
LEAD WITH JAKE TAPPER
CNN
9:00 PM
60
743
0.15
51
57
CNN TONIGHT
CNN
10:00 PM
60
661
0.17
33
75
YUKON MEN
DISC
8:00 PM
60
875
0.15
12
24
YUKON MEN
DISC
9:00 PM
61
1423
0.25
16
19
ALASKA: THE LAST FRONTIER
DISC
10:01 PM
61
1296
0.26
20
19
STUCK IN THE MIDDLE
DSNY
8:00 PM
30
1168
0.26
14
14
ANDI MACK
DSNY
8:30 PM
25
1395
0.28
15
24
DESCENDANTS
DSNY
9:00 PM
125
1381
0.25
91
79
MOVIES WE LOVE: THE OTHER GUYS
E!
8:00 PM
151
328
0.14
4
3
NBA PLAYOFFS-1ST ROUND GAME 6: BOSTON @ CHICAGO (1.41 HH, 0.91 A18-34)
ESPN
8:00 PM
154
2218
0.88
1
1
NBA PLAYOFFS-1ST ROUND GAME 6: L.A. CLIPPERS @ UTAH (1.79 HH, 1.12 A18-34)
ESPN
10:34 PM
170
2836
1.12
5
2
NFL DRAFT: ROUNDS 2-3 (1.38 HH, 0.74 A18-34)
ESPN2
8:00 PM
225
2210
0.90
81
88
NBA PLAYOFFS-1ST ROUND GAME 6: WASHINGTON @ ATLANTA (0.22 HH, 0.14 A18-34)
ESPNU
7:30 PM
160
355
0.13
58
57
GINORMOUS FOOD
FOOD
8:00 PM
30
569
0.17
54
54
GINORMOUS FOOD
FOOD
8:30 PM
30
583
0.18
36
34
DINERS, DRIVE INS & DIVES
FOOD
9:00 PM
30
832
0.22
43
41
DINERS, DRIVE INS & DIVES
FOOD
9:30 PM
30
745
0.21
37
24
DINERS, DRIVE INS & DIVES
FOOD
10:00 PM
30
785
0.25
45
19
DINERS, DRIVE INS & DIVES
FOOD
10:30 PM
30
730
0.26
2
34
TUCKER CARLSON TONIGHT
FOXNC
8:00 PM
60
2610
0.22
3
41
THE FIVE
FOXNC
9:00 PM
60
2294
0.21
7
57
HANNITY
FOXNC
10:00 PM
60
1935
0.17
66
51
FX MOVIE PRIME: THE WOLF OF WALL STREET
FX
8:00 PM
240
525
0.20
97
95
THE SIMPSONS
FXX
8:00 PM
30
304
0.12
94
88
THE SIMPSONS
FXX
8:30 PM
30
315
0.13
91
79
THE SIMPSONS
FXX
9:00 PM
30
328
0.14
93
75
THE SIMPSONS
FXX
9:30 PM
30
321
0.15
85
57
THE SIMPSONS
FXX
10:00 PM
30
344
0.17
77
41
THE SIMPSONS
FXX
10:30 PM
30
425
0.21
8
9
REAL TIME WITH BILL MAHER
HBO
10:00 PM
57
1660
0.40
35
57
MY LOTTERY DREAM HOME
HGTV
8:00 PM
30
857
0.17
24
34
MY LOTTERY DREAM HOME
HGTV
8:30 PM
30
1069
0.22
21
29
MY LOTTERY DREAM HOME
HGTV
9:00 PM
30
1137
0.24
23
34
MY LOTTERY DREAM HOME
HGTV
9:30 PM
30
1098
0.22
18
41
HOUSE HUNTERS
HGTV
10:00 PM
30
1180
0.21
22
41
HOUSE HUNTERS INTERNATIONAL
HGTV
10:30 PM
30
1129
0.21
32
52
ANCIENT ALIENS AC
HIST
8:00 PM
60
890
0.19
19
16
ANCIENT ALIENS
HIST
9:00 PM
63
1175
0.27
26
34
ANCIENT ALIENS
HIST
10:03 PM
60
1040
0.22
50
57
48 HOURS ON ID
ID
8:00 PM
60
669
0.17
34
24
48 HOURS ON ID
ID
9:00 PM
60
874
0.25
29
34
DETECTIVE
ID
10:00 PM
60
913
0.22
74
57
BRING IT! FAN CHAT
LIF
8:00 PM
60
456
0.17
28
11
BRING IT!
LIF
9:00 PM
72
952
0.37
78
79
LITTLE WOMEN ATL
LIF
10:12 PM
54
390
0.14
10
57
ALL IN W/ CHRIS HAYES
MSNBC
8:00 PM
60
1549
0.17
6
19
RACHEL MADDOW SHOW
MSNBC
9:00 PM
60
2013
0.26
11
68
LAST WORD W/ L. O’DONNELL
MSNBC
10:00 PM
60
1527
0.16
76
41
RIDICULOUSNESS SSN9
MTV
8:00 PM
31
440
0.21
90
79
RIDICULOUSNESS SSN6
MTV
8:31 PM
30
330
0.14
86
68
RIDICULOUSNESS SSN7
MTV
9:01 PM
30
343
0.16
96
68
RIDICULOUSNESS SSN4
MTV
9:31 PM
30
311
0.16
88
57
RIDICULOUSNESS SSN8
MTV
10:01 PM
30
336
0.17
83
57
RIDICULOUSNESS SSN8
MTV
10:31 PM
30
345
0.17
13
10
NICK AT NITE MOVIE: RIO
NAN
9:00 PM
120
1413
0.38

NBA PLAYOFFS-1ST ROUND GAME 6: WASHINGTON @ ATLANTA (0.22 HH, 0.14 A18-34)
NBATV
7:30 PM
159
287
0.10
41
14
NHL SEMI FINALS GAME 2: NASHVILLE @ ST. LOUIS (0.45 HH, 0.24 A18-34)
NBCSN
8:03 PM
162
748
0.28
57
16
NHL SEMI FINALS GAME 2: EDMONTON @ ANAHEIM (0.32 HH, 0.29 A18-34)
NBCSN
10:45 PM
163
571
0.27
9
4
NFL DRAFT – LIVE: ROUNDS 2-3 (0.99 HH, 0.50 A18-34)
NFLN
7:00 PM
283
1568
0.62
71
95
COPS
SPIKE
8:00 PM
30
488
0.12
69
95
COPS
SPIKE
8:30 PM
30
513
0.12
63
75
COPS
SPIKE
9:00 PM
30
542
0.15
68
79
COPS
SPIKE
9:30 PM
30
515
0.14
70
88
COPS
SPIKE
10:00 PM
30
490
0.13
72
79
COPS
SPIKE
10:30 PM
30
460
0.14
80
95
SYFY MOVIE: THE MATRIX REVOLUTIONS
SYFY
9:00 PM
180
360
0.12
39
31
TBS PRIME MOVIE: JOURNEY 2: THE MYSTERIOUS ISLAND
TBS
8:00 PM
120
767
0.23
98
95
ELEAGUE: STREET FIGHTER V (0.18 HH, 0.10 A18-34)
TBS
10:00 PM
60
291
0.12
42
41
TNT BIG PICTURE MOVIES: LAW ABIDING CITIZEN
TNT
8:00 PM
120
747
0.21
53
41
TNT BIG PICTURE MOVIES: LIMITLESS
TNT
10:00 PM
120
598
0.21
99
88
IJ: INSIDE JOKES
TRU
9:00 PM
30
269
0.13
82
68
IJ: INSIDE JOKES
TRU
9:30 PM
30
351
0.16
89
68
IJ: INSIDE JOKES
TRU
10:00 PM
30
335
0.16
46
88
EVERYBODY LOVES RAYMOND
TVL
10:00 PM
30
710
0.13
47
79
EVERYBODY LOVES RAYMOND
TVL
10:30 PM
30
699
0.14
64
34
MODERN FAMILY
USA
8:00 PM
30
529
0.22
56
29
MODERN FAMILY
USA
8:30 PM
30
573
0.24
67
41
MODERN FAMILY
USA
9:00 PM
30
523
0.21
64
41
MODERN FAMILY
USA
9:30 PM
30
529
0.21
59
31
MODERN FAMILY
USA
10:00 PM
30
567
0.23
60
31
MODERN FAMILY
USA
10:30 PM
30
558
0.23
48
13
RUPAUL’S DRAG RACE 9
VH1
8:00 PM
60
674
0.33
73
68
MAMA JUNE FROM NOT TO HOT
WETV
7:49 PM
71
459
0.16
40
16
MARRIAGE BOOT CAMP: REALITY STARS
WETV
9:00 PM
65
749
0.27
86
88
DR. MIAMI
WETV
10:05 PM
61
343
0.13

Source: Live+Same Day data, Nielsen Media Research
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